Nicholas Lim Design
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NBCUniversal Upfront 2016

The NBCU Upfront for 2016 was a massive Print, Out of Home, and Digital campaign, culminating in the live event at Radio City Music Hall. I worked directly with our Creative Director and design team to design and produce the Print and OOH campaign assets.

The material was scattered all throughout the NYC area and included a "Station Domination" of the 30 Rock Subway Station which included over 100 assets alone. 

I also facilitated the production of the final motion and video assets for the Live event at Radio City.

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